Why is protection and acquiring immaterial rights worthwhile?

10 GOOD REASONS:

  • What is good is copied. When you protect your rights you can defend them.
  • The winner establishes his position first. Protection means a spanner thrown in the competitor’s works.
  • Protection guarantees the business operations of your company, acts as its security, and convinces financiers.
  • It is not worthwhile to reinvent the wheel. You can gather valuable information on the level of technology of your particular field and utilise it in your own product development.
  • Protection helps you achieve the leading market position.
  • A strong IPR portfolio improves your bargaining position in matters concerning disputes and acquisitions.
  • A strong IPR portfolio builds a positive image and brand.
  • Protection expedites commercialization and marketing of products.
  • The input returns as a profit for your company. The holder of an exclusive right can sell licences.
  • An exclusive right is a medium of exchange. You can assign and acquire rights of use (cross licensing).